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Accelerating digital innovation
The latest MIT SMR and Deloitte study shows that digitally mature organizations don’t just innovate more, they innovate differently…. CMO Chief Operating Officer’s insight: http://www.cmo.business/...
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Inflated Titles: Morale Booster or Hiring Nightmare?
What is an underwater ceramic technician? A therapeutic integration specialist? How about an actions and repercussions adviser? They’re among the most-inflated job titles for 2019, according to Fit...
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Crwe World | Brands will increasingly rely on platforms that combine...
LONDON, Dec 2, 2019 – (ACN Newswire) – Digital platforms are growing ever-more influential and marketers are increasingly tasked with building their brands within ecosystems over which they have...
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A chat with CMO Anthony Kennada – The Front Blog
We’re thrilled to welcome Anthony Kennada to Front as our CMO. Joining us from Gainsight, Anthony is a published author with a book on category creation. http://www.cmo.business See it on Scoop.it,...
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Sharing is caring: why we need to align marketing and sales
By Geoff Webb, VP of Product Marketing at PROS Did you know that in many financial services organisations, the Chief Marketing Officer will often have the…… http://www.cmo.business See it on...
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AI Gaining Traction in Media Supply Chains
But it’s not ready to replace the human element, yet. CMO Chief Operating Officer’s insight: http://www.cmo.business See it on Scoop.it, via CMO Business The post AI Gaining Traction in Media Supply...
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2020 Fintech predictions from Marqeta (Includes interview)
Oakland, CA-based fintech startup Marqeta, has made some fintech predictions for 2020, made available to Digital Journal readers. Fintech extends to the new applications, processes, products, or...
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Five Crisp Questions With Sam Collins: CMO Bhang, Inc.
I wasn’t always focused on cannabis — most of my career has been in the wine and spirits industry. www.cmo.business Chief Operating Officer’s insight: www.cmo.business See it on Scoop.it, via CMO...
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A Marketer’s Guide to Data-Driven, Omnichannel Engagements for Increased...
Customer expectations are forcing marketers to evaluate the way they provide service and customer care.Today’s customers demand a consistent experience regardless of location or device, and expect...
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12 Blockchain Industry Experts Offer Predictions For 2020
Nothing is more certain than the past, nor more uncertain than the future. That is why predictions are made. When it comes to a new and emerging technology like blockchain, making a prognosis on...
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Can Your Content Bridge the Generation Gap? [Audio Extras] | CCO Oct 2019
Gordon Locke of brand storytelling agency Pace discusses research into generational attitudes and if content marketers are doing enough to keep up. Chief Marketing Officer Chief Operating Officer’s...
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The CMO Reckoning Isn’t a Coincidence
Global Chief Marketing Officer for SAP Alicia Tillman lays out the new characteristics of the next generation of CMOs. C.M.O. See it on Scoop.it, via CMO Business The post The CMO Reckoning Isn’t a...
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What is context marketing?
Marketing news, voices and jobs for industry professionals. Optimized for your mobile phone. C.M.O. See it on Scoop.it, via CMO Business The post What is context marketing? appeared first on COO...
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How to Build Your Brand with Event Marketing
Social media marketing, affiliate marketing, content marketing, and SEO marketing are just a few of the options you have to promote and grow your brand. Add outbound and inbound marketing,...
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Five key social media trends that will shape 2020 – Nitro-Net Internet...
Nitro-Net.com – Internet Marketing Services – A Global Marketing Group Company We’re gearing up towards a new year that is full of challenges and opportunities for marketers and leaders who want to...
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The Year Ahead: Are You Ready for Next Generation Social Networks? |...
As traditional engagement models struggle on established social media platforms, fashion players will need to rethink their strategy and find ways to maximise their return on marketing spend. See it...
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Why and how to apply color theory in social media marketing
With a spectrum of hues, tints, tones and shades permeating online networks, a knowledge of their interplay is essential for communicators of all stripes (and plaids). Here’s a breakdown. Social media...
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Why and how to apply color theory in social media marketing
With a spectrum of hues, tints, tones and shades permeating online networks, a knowledge of their interplay is essential for communicators of all stripes (and plaids). Here’s a breakdown. Social media...
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Why and how to apply color theory in social media marketing
With a spectrum of hues, tints, tones and shades permeating online networks, a knowledge of their interplay is essential for communicators of all stripes (and plaids). Here’s a breakdown. Social media...
View ArticleClik here to view.
Why and how to apply color theory in social media marketing
With a spectrum of hues, tints, tones and shades permeating online networks, a knowledge of their interplay is essential for communicators of all stripes (and plaids). Here’s a breakdown. Social media...
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